What does it take to create your own personal masterpiece? The new brandfilm for BMW Individual lets you dive into the world of highclass materials and incomparable quality on the highest ranks. Starring BMW’s brand new 7 series the film tells the story of a man who demands exclusiveness on every level of his life. His style and taste is reflected in every detail of his personalized car. As in the end it is the sum of all pieces that creates a true masterpiece.
It was an honor to work with the passionate and extremely talented team around Storz & Escherich and Honest and shoot on beautiful locations like the Erl philharmonie.
CLIENT
BMW
PRODUCT
BMW INDIVIDUAL
DIRECTOR
CHRISTOPHER SCHLIERF
PRODUCTION
HONEST
DOP
RENÉ RICHTER
POSTPRODUCTION
STORZ UND ESCHERICH
